Performex is a company that helps employees that are in more technical roles in their organization develop skills to become leaders and climb the ladder to upper management. The problem to solve in this rebrand was to position Performex to a younger, start-up savvy audience. The concept of the brand centered around the idea of “leveling up” ones career as illustrated by the logo and applications.
Duties included: Strategy, Concepting, Art Direction, Design
Website Landing Page